An inside look at how AI is changing the game

illustration of two mobile screens, one showing a fitting room with a female shopper emerging and the other a style option gallery for a female shopper trying on a dress

How A.I. and Machine Learning can help apparel brands reduce returns, boost conversions and personalize shopping.

How Bold Metrics technology can help apparel brands reduce returns and personalize shopping while generating actionable insights for brands to supercharge their supply chain....

February 22, 2021| Featured Read More

The way people shop online is changing

While it’s no secret that COVID had a major impact on consumer shopping habits, a new study from Nielsen highlights just how dramatic the shift was. The number of shoppers who consider themselves either exclusive...

January 14, 2021| Featured Read More

Interview with Desiree Buchanan of PopLinen

It’s essential as a brand that you understand what you are offering and take the time to work out what’s your mission, your value proposition, who your customer is, and what story you are trying to tell. Desiree...

September 16, 2020| Apparel industry, Retail Innovation Read More

Image of model in a striped one-piece swimsuit

How Bold Metrics Increased Swimwear Label Bleu Rod Beattie’s Site Conversions By 50%

“Site conversion rate went from 1.2% to 1.8% which saw a 50% increase in conversion rate” Joshua BehrDirector of E-Commerce and Digital Marketing, AMEREX Group Make a splash… Bleu Rod Beattie is a...

August 20, 2020| Uncategorized Read More

Bold Metrics and Trimirror create a powerful 3-D virtual fitting solution

Bold Metrics and Trimirror announce a partnership to power contactless fit solutions using 3D virtual avatars for eCommerce and in-store activations....

August 16, 2020| Apparel industry, Body data, Custom Clothing, eCommerce, Fashion Technology, Fit Technology, Machine Learning, Mobile, Retail Innovation, Sustainability Read More

Let’s Talk About Sustainability In The Apparel Industry.

Implementing the right technology can help make a measurable difference for apparel and fashion brands looking to improve sustainability and build a better business model. Jessica Couch and Jeff Mergy from Bold Metrics...

August 4, 2020| Apparel industry, Sustainability Read More

Crave Retail Bold Metrics in store terminal for shopper style and size recommendations

Bold Metrics and Crave Retail announce a new partnership to supercharge the customer retail experience.

Crave Retail’s integrated shopping room experience works with Bold Metrics A.I-powered size recommendations to improve the customer shopping experience and keep shoppers and store staff safe....

July 27, 2020| Apparel industry, Body data, eCommerce, Fashion Industry, Fashion Technology, Fit Technology, Machine Learning, Retail Innovation, Software Development, Sustainability Read More

woman shopping in a post-COVID retail environment

Jessica Couch on how solving sizing will help apparel businesses remain competitive in a post-COVID world.

On our latest episode of BOLD Brands, we speak with Jessica Couch of business and technology consultancy, Luxor & Finch, to find out how solving sizing isn't just about reducing returns and improving conversions but why...

July 23, 2020| Apparel industry, Body data, Fashion Events, Fashion Industry, Fashion Technology, Fit Technology, Sustainability Read More

How custom clothier, Eph Apparel, uses content to grow conversions and boost customer loyalty.

How custom clothier, Eph Apparel, uses content to grow conversions and boost customer loyalty....

June 17, 2020| Apparel industry, Custom Clothing, eCommerce Read More

Bold Metrics and Forma Announce Exciting Partnership to Supercharge the Apparel Industry

Body data and sizing technology company Bold Metrics has teamed up with virtual try-on company Forma to provide a powerful solution for apparel brands navigating these challenges. The partnership offers retailers...

May 19, 2020| Apparel industry, Body data, eCommerce, Fashion Industry, Fit Technology, Retail Innovation Read More

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